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The Dual Coding Theory states that under two interconnected pathways, information is attained through two worlds: the verbal aspect for language or communicative systems and the nonverbal aspect for visual interpretations. In terms of learning, recall and memory, pairing both with sensory imagery of some kind makes one able to visibly see and comprehend the verbal system faster. Both verbal and nonverbal approaches may differ with certain individuals and work together to decrease mental fatigue.
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Increased Engagement
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Time Efficiency
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Comprehension
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Mental Connections
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Lasting Impact
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Higher conversion
Faster
Messaging
Innovation
In addition, through the Dual Learning Theory, the Bayesian inference, which is the tendency to change thinking with added evidence, showcases how a high-quality performance in a single topic provides better performance in a whole new category.
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multimodal learning
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embodied cognition
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conceptual transfer
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computational thinking
















